Portfolio · Case study

Overview
The brief
Surreal is a high-protein, zero-sugar, plant-based cereal brand, selling cereal, granola and overnight oats direct to adults who care about macros.
Surreal is a high-protein, zero-sugar, plant-based cereal brand, selling cereal, granola and overnight oats direct to adults who care about macros.
What we delivered
- A high-energy Shopify storefront with bold colour and product-led sections
- A build-your-box and subscription experience for repeat orders
- Social proof blocks: press logos, rave reviews and athlete testimonials
- Nutrition and about pages that support product claims
Technology
Shopify.
Why it matters
A shopify dtc food brand has to explain the offer quickly, build trust and make the next step obvious. Webtricker focuses on exactly that: clear structure, fast pages, search-friendly content and a design that fits the brand.
